William Hill Reports Increase in Revenues
Leading online sportsbook, William Hill Plc enjoys a late surge as FIFA World Cup 2010 betting shifted expectations and increased revenues. WHS (William Hill Sports) is a player favourite and a strong contender for top online sportsbook in the UK and beyond.
The FIFA World Cup 2010 was an event that showcased three things: the prowess of South Africa to host a stellar world-class event, the preparedness and skill of the world’s football teams and of course the rise in prominence of online sports books as a major component of sports punting. And when it comes to sportsbooks, then William Hill Sports certainly pulls no punches in providing premium service to all its punters.
What FIFA 2010 did for William Hill plc
Leading UK bookmaker William Hill has enjoyed a late surge in revenues owing to the dramatic effect of the FIFA World Cup 2010. This world-class event hosted in sunny South Africa put paid to the notion that the African continent was incapable of hosting the grandest of World Cups to date. But what I find even more impressive than that, was the impact of sports betting on William Hill’s revenues. Reports indicate that WHS enjoyed a 3% increase in net revenues. Their earnings jumped to £529.9 million for the 26-week period that ended on June 29th 2010. That’s certainly impressive.
What makes WH’s performance even more striking is that there has generally been flat performance of sports books across the UK and continental Europe. Factors hindering the rapid growth and recovery of the gaming sector include measures to raise VAT (in the UK) by 2.5% to 20% in 2011. Plus there’s still the matter of kick starting European economies aka lending and recovery packages. This makes William Hill’s news much more exciting. Strong gains certainly bode well for a resilient gaming sector intent on providing wide-ranging coverage to sports betting enthusiasts.
Among William Hill’s many offerings are horse racing (the staple of William Hill Sports), American Football, Athletics, Australian Rules, Baseball, Cycling, Golf, Lotteries, Tennis, Motor Racing, Rugby League, UFC, Winter Sports and Volleyball. And there is live-video streaming, the best odds and 24/7 customer service to boot.
